Fendi is really on a roll with their fashion forward direction by Herr Karl. Geometric textures and cuts set it apart from other fashion houses this season. Hence, a simple shift dress takes on layers of dimension and interest.
Accompanying accessories follow on that theme resulting in architectural looking shoes with lots of form & bags with geometric abstraction for the art fiends. All the design elements downplay the real inspiration of it's designers, that is the new fabrics used, created from new methods of construction.
Fendi's Spring ad campaign with basics in bold colours to appeal to the mass market.